Marketing Strategies

So you have a new product. You believe it has the potential to excite your existing customers and attract new ones. You poured considerable resources into its creation, and you’re betting your whole enterprise on its success. However, success will not come simply because your product is excellent. The first order of business is letting […]

Much has been made over the fact that Covid-19, disruptive and tragic as it has been for the world, also happened to usher in the age of remote work. Many employees had been clamoring for the greater flexibility and lower costs that such arrangements would provide in theory. And after the pandemic forced their hand,

Many people desire to escape the nine-to-five grind of the office world. Some venture into having their businesses. As an entrepreneur, one must learn some processes like branding and marketing. Business owners also need to manage people to keep their business operational. Some people find this not to be their cup of tea. Another option to

Companies, regardless of their size, rely on their people’s productivity for growth and success. Ultimately, it’s the employees working to make things happen that determine if and how much a business grows, how things develop, and how long a business lasts. That said, maximizing productivity should be one of the top priorities for every organization,

Starting a business can be very exciting, especially if you have a lot of support from friends, family, and other important stakeholders. Owning a business is the first step to achieving financial security, given that you will be able to manage your business properly. If you want to start your business venture, there are so many

Many in the restaurant industry struggled when the pandemic hit the U.S. However, these establishments are slowly recovering. They have found new best practices and trends to aid them in this recovery. Here are some of the best practices of modern restaurants this year. Being COVID-19 Prepared Let’s be honest here, no one saw the

In 2018, UBS Global Wealth Management released the results of its survey that suggested nearly half of the respondents didn’t have any exit strategy at all. Meanwhile, 75 percent believed that they could sell their company within a year or less. It seems counterproductive for a business owner to think about “exiting” when they’re just

The pandemic has devastated many businesses in the U.S. and across the globe. A survey by the Federal Reserve Bank in September and October 2020 shows that 30 percent or about nine million small businesses in the U.S. stated that they will likely not survive until the end of 2021. Newer data from another study