Marketing Strategies

Most businesses fail within the first year of operations, and around 50% completely closes off during their 5th year, with 20% of them being small businesses. If you’re looking to grow your business, it’s not an easy feat, but it is doable. All you need to do is clear your mind and identify different ways to […]

As standard procedure, the pharmaceutical sector has always had painstaking rules and guidelines to avoid cross-contamination and produce accurate results. However, the COVID-19 pandemic has put an even larger emphasis on such safety and sanitary practices. Aside from more stringent laboratory practices to avoid infections and virus spread within these spaces, significant reorganization must occur

As one opens up their own business, not only would they become responsible for the growth of their personal career, but for the people working under them as well. This is why every decision made should be well-thought-of. But, if you are still a rookie in the industry, there may be times when certain challenges

It’s not a surprise that businesses have to face different problems and issues throughout their daily operations. Whether it’s looking for ways to expand your business, reeling in more customers, looking for an advantage over competitors, keeping your facilities in pristine condition, or simply addressing employee-related issues, many businesses want to ensure that there is

Small businesses around the country experienced losses when the pandemic started. The health crisis even forced many businesses to close permanently. But some were able to cope with the situation and continued to offer their products and services in the market. They survived since they went online to connect with their customers who also started

When almost every business relies on the power of the Internet, it does make sense to start a company that helps these entrepreneurs connect with customers. Digital marketing, also called Internet advertising and online marketing, is one of the most in the demand services offered to businesses looking to grow. The best news is, this

Franchising is another excellent form of business expansion. Unlike when you branch out, where you have to invest in a new location, franchisees do all the work. They are highly motivated to perform well, fostering faster growth for a franchisor’s business. There are about 773,603 franchise establishments in the U.S., according to the 2019 Statista data.

Scaling Your Auto Repair Business this 2021. Here’s How to Do It. Your business might have suffered a slump last year due to the pandemic. You experienced a huge profit loss. It was a struggled to pay your bills. Some of your employees lost their job. Worst, you had to retire even your most loyal

Businesses shell out a significant amount of their regular budget to market products and services to various audiences. Marketing strategies reach out externally: tapping into markets that are potential customers to boost sales. But one often neglected strategy requires looking inside company structures, and that is paying attention to employees. Having a satisfied employee base